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Beauty Launches

RCMA Foundation Debuts—and it’s ‘Red Carpet Ready’

RCMA Foundation has highly concentrated pigments for full coverage.

RCMA Foundation

The new RCMA Foundation delivers full, long-lasting coverage because RCMA is a professional makeup brand. It’ll perform equally well for an actor on stage in a theater—or for anyone who has a long day of work ahead.

The new foundation is part of the Red Carpet Ready makeup collection, marketed to both professional makeup artists and consumers. “Our grandfather built RCMA to create makeup that working artists could rely on,” said RCMA Co-Owner Christian Kehoe. “For more than 60 years, that commitment to professional performance has remained at the heart of everything we do,” he says.

More About RCMA Foundation

RCMA Foundation delivers full coverage with highly concentrated pigments, while feeling lightweight on the skin. It includes the skincare ingredients Vitamin E and Bisabolol. It’s part of a 48-shade collection with three undertones. Academy Award-winning makeup artist Justin Raleigh helped develop the shade range. 

RCMA Foundation comes in a tall, round, transparent bottle to showcase the makeup color. It features an elongated black cap and base.

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